Digital Marketing has changes the way people buy products in Delhi NCR. This medium has taken a leap over others on the ways people interact and explore brands. It also creates a viral effect, where people in Delhi NCR gets impressed with the product or service become influencers and in turn influence others to buy certain product or avail certain service.
In this fast changing digital environment in Delhi NCR, one thing which is constant is the ‘change’. With newer technologies, platform, likings of the people and many other factors, a marketer needs to be on his toes for getting more followers and customers for business.
A constant track of changes, which to embrace and which to ignore, how to sell, where to spend budget which can create value for organisation are among the few things that business need to check. We can surely help you navigate the same.
With our past and successful experience in the field of finance and e-commerce for generating leads and selling products, we could surely be an resource to you. Instead of one, we are catering to multiple organisation thus more updated on the changes and what’s working and what’s not.
Our core strength lies in generating organic traffic, which forms a base with real need of the product or service. We study relevant niche for marketing and focus for relevancy in the same.
Finally, a product is a good product only when it reaches its good user in Delhi NCR and Digital Marketing is a medium for the same.
We offer Lead generation services for deserving businesses in Delhi NCR striving to grow. The mechanism involve indepth understanding of business and product along with its competitor arena. This is followed by a brain storming session about the possible campaign along with key members of business.
Subsequently, campaigns are designed and floated on the relevant channel to reach a large number of masses or a small particular niche (depending upon the nature of product). The lead are capture and sent immediately to the sales team without any manual intervention
Industries catered : Grocery, Retail, Stock Broking, Wealth Management, Loans, Insurance, Real estate, e-commerce, education
A website is does not justify its proper usage until it is accessed by potential users or clients through search engines. Google, Yahoo, Bing are few common search engines that drives traffic and facilitate users to find their relevant service providers.
For a business in Delhi NCR, it is very important to present its website through search engine in a most intuitive way, which may involve a specialized task. As an experienced SEO professional, we not only ensure the same but also make sure that they are visible in all relevant keywords which any client may look for.
It is not a one time exercise but require a regular support.
With entire world getting social through digital social platforms, Businesses also making their way into the same. Not only they engage maximum customer but also generated a socially influenced customer traffic. With more and more social platform evolving, the society is now further getting distributed on basis of age, skills and likings among these platforms.
We are experienced and active in most of the platform popular in India like Facebook, Whatsapp, Linkedin, Instagram, Twitter, Pinterest to name the few. A successful business not only builds a brand value on Social Media but also generate leads for their growth.
With more and more reach of digital media in Delhi NCR, it is now become a key vector in building or destroying business reputation or brand value. It is not necessary to spend millions to build brand and a single viral post is help for the same. However, same is also true on the negative side also.
Competitors or some frustrated customers use the same platform to create a bad publicity for the business. Not only this, they further try to mobilize media and their followers to spread it like fire. We help businesses to keep the same under check. Though, it may not be controlled however its effects may always be checked with immediate actions.
We, as a Digital marketing agency in Delhi NCR are boosting branding and lead generation using various digital channels – be it free or paid, as per business requirement. These channels include Search Engines, Social media, email, sms, paid campaigns, influencer marketing and definitely the company’s own website. As a digital marketer for your brand and product, we keep our focus on the key performance indicator (KPI) for your business. The prime objective for a Digital Marketing Agency in Delhi NCR remains to reach maximum number of audience at the least cost and with a consistently increasing traffic AND the actual sales numbers that may actually fuel the real business numbers.
Any Comprehensive digital marketing involves various facets of marketing assignments. These tasks of marketing are performed by various specialists relatively experienced in their own fields. Let us understand these activities one by one.
SEO is a continuous task that helps a business to get organic visitors to their websites. With organic visitors, we mean people looking for solutions similar to that of your product. A simple example is yourself, who was looking for digital marketing agency in Delhi and landed on this page. It is generally achieved by ranking on search engines like “Google” or “Yahoo” on the relevant keywords. It involves an extensive market research and a multiple rounds of content creation to make visitors interested in coming to website again and again.
Social Media Marketing is all about showcasing presence of business on Social Media channels like Facebook, Twitter, Youtube, Linkedin, etc. Social media being a part of daily life of people now-a-days remains an active source of reputation building and lead generation also. People not only remain connected with business but also recommend to their friends and relatives there. Normally, a focus on Social Media Marketing remains on the reach that any post of advertisement got when shared or the increase in followers base.
Creating content that provide solutions to your followers by the way of text articles, images, info graphics, videos or any other medium. These content pieces are disseminated through Social Media or Emails and reaches to the customer directly. It is said that follower or subscribers are just a step away from being a real customer. Since they are seeing the brand or business on regular basis, the affinity increases day by day and eventually helps in building trust and mindshare.
In several tasks Marketing automation has taken over the manual control like email marketing, PPC campaigns etc. marketing automation helps in maintaining the regular activities in a ore diligent manner without waiting for manual actions. It also reports the issues where money could have been saved. A Consistent tracking of parameters helps in driving the campaigns in right direction thus going to right audience.
The Term Digital Marketing refers to marketing using Digital Medium. Digital marketing may be said to be a an umbrella term that describe online marketing technique of any kind, regardless of the methodology used, be it inbound or outbound.
Digital Marketing involves both push and pull marketing tactics (popularly known as ‘inbound’ and ‘outbound’ marketing). Inbound refer to situation where clients are approaching the business out of their requirements while outbound involves businesses approaching clients and offering solutions to the requirements of clients.
Outbound Digital marketing aim to convey a marketing message directly in front of as many people as possible using online platform – it may or may not be relevant or welcomed by respective audience. For example, the banner ads or in between commercial ads that you see at on various social media platforms where they try to push the a communication or product promotion onto people who are visiting those space for any purpose. The main advantage is that it is quick and is even able to attract fence sitters.
While Inbound Digital Marketing primarily focus on online content that is relevant and closely associate to their product or service and helps in attracting only their target customers. This generally results in building a relevant website traffic and offering a range of products which a target customer may be looking for. A common example of Inbound marketing will be a blog or Youtube channel which gives a lots of information and insights about the interior design and ultimately selling a furniture or home décor items The main advantage is that it is not only cheap but also create a user base that stick around with a business for longer term. So, inbound marketing is a technique that uses content or products itself to attract and engage online crowd.
Really speaking, Digital marketing cannot only work for any business but can do wonders in any industry.
Irrespective of the product that a company sells, digital marketing creates an online reputation for a business and its product followed by the people associated with the same. This coagulation of bringing relevant people together build an affinity with the brand and eventually results in business.
For companies involved in B2B marketing, digital marketing works in a little different way. It is all about finding relevant customer companies and generate new leads. The quality leads turn into a sales conversation with exchange of information either on website or exchange of files. As such, the role of a B2B digital marketing strategy is to identify and attract the quality leads for the sales people through website, social media and supporting digital channels.
For Companies operating in retail, digital marketing has transformed the way people buy and sell products. The verified information with frequently asked questions are replacing fast the unreliable salesman. Even the reviews from past clients are making things better for new and first time buyers. For a business, it is saving the bigtime expenses of sales people, travelling expenses and other promotional materials. The cost of printing leaflets and brochures are more or less saved with online websites or pdf files.
As a Digital Marketing agency, we try to understand your product, chisel your proposition and make it more marketing ready. With specific objectives, be it branding or lead generation, we try to build around the content and penetrate into the niche that are relevant for the business.
As a Consultant : We understand your product, your market and exact decision making points for customers from time to time. We made us capable enough about the product understanding so as to deliberate with you the exact marketing strategy. We bring along our previous experience from different industry to create a unique proposition along with product.
As a Content Creator : Given to understand the details of products and proposition, we design a story and content around the same. Keeping in mind the relevancy, we creates text, images and videos that suits to the people with relevant requirement. As such the right audience may looks for such content and find the business eventually.
In terms of the format of your content, there are a lot of different things to try. Here are some options we’d recommend using at each stage of the buyer’s journey:
As a Digital Marketer : With a good product and well defined proposition, our role will be to make the content reach to mass audience. The Reach of the business defines the ultimate success story. With lakhs of reach number, few thousands will be the relevant and may convert into our customers.
Regular analytics : This may also be termed as business intelligence which involves in a deep insight of our business and keeping a track of competitors. Such analysis helps a business in prioritizing the channels of marketing and/or even the product lines. It is difficult to have such analytics in any offline marketing technique.
As a next step, we can have a detailed discussion together. Before discussing on the marketing strategy, we may discuss upon the product and its proposition. So, please enter your details above and we shall speak to you.
Every businessman plans to have high business growth, a large office or number of offices within Delhi NCR. But, these days, real property investments have turn into an isolated dream for any small business. However, it gives a conceited feeling to hold a property, either commercial or residential. Many people take these rising property prices as an obstruction for their business capital. And online proves that to be absolutely true.
There’s a big positive side to building a website and digital marketing. It not only gives respite from the booming cost of real estate but also provide you a chance to augment your ROI (i.e. return on investment). As time will pass, more & more growth will happen in Noida, Gurgaon, and Delhi. Therefore, this is the accurate time for going online and focus on digital marketing.
Here are some causes for booming business growth in Delhi-NCR
Delhi, capital of India, always is identified for various reasons. It is a center of many of the actions in India & comes in the record of the developed city of the nation. To the extent that business in Delhi NCR are concerned, it has been in huge requirement always. Due to this reputation only, the areas nearby Delhi like Ghaziabad, Noida, etc. have as well undergone many expansions. In the past years only, there have been marvelous increases in the figure of shopping malls, educational institutes, entertainment places, etc. in these parts. With these growths, people from other places are shifting to these locations. Besides this, they’re also attracted to several small & large business & professional opportunities existing in Delhi NCR. Thus there is a mutual effort of diverse factors that are making Delhi the most preferred & liked location among people.
There is no uncertainty that Delhi has gone under some amazing developments like the metro rail development & its connectivity with nearing locations, including Noida, Faridabad & Gurgaon, increasing business opportunities, enhanced infrastructure & lot more. With this innumerable individuals are approaching Delhi & hence the requirement of properties is increasing. As per micro economics, when demand is higher than supply, the price will shoot up. Similar is the case with Delhi NCR where demands for Online Websites and digital marketing are rising due to preference of nearby business with Online presence. Distant from the Demand-Supply function, there’re some other factors like growth in FDI, population blast, etc. have also contributed in the increase in business in Delhi NCR.
Ever wondered what make Delhi NCR real market stick out as compared to other parts of the country? Let us find the solution to this. This city provides business opportunities, a world class infrastructure & a big level of educated online customer base which attracts businesses to make investments in online presence.
Big industries like retail, housing, hospitality and commercial are raising their Online and digital marketing budget as they are linked with industries which play major role in nurturing business & overall economic growth of the nation. Additionally, factors like rapid urbanization, boost in nuclear families & Online payment culture are also responsible for the enlargement of the Delhi’s Online business sector.
Looking at the present scenario, all of us know about the scarcity of earth in Delhi city. It has pushed population to move to the nearby areas like Faridabad, Noida, Ghaziabad, Gurgaon, etc. With broadband and fiber providing greater connectivity options which relate the online push towards ecommerce and online purchase behaviour. Owing to this, more and more commercial and residential business are emerging and these rapid growths have led to exorbitant rise in Digital Marketing opportunities for any business.
Another reason for a booming business in the Delhi NCR is the development of investor driven markets in the areas. Small business and startups bring novel schemes & market their products on a widespread level to grab large portion of investors concerned in long run nest eggs. Such products always suggest value lifestyle to purchasers and put forth a push on many patrons. This symbolizes Delhi NCR as the booming target for investments which adds to the digital marketing opportunities in this area.
If you are preparing to make some realty investments including commercial property investments, the Delhi NCR is amongst the best options on hand however not better than any Digital Property. Building an Online property like Website, Social media page may be treated a better and far cheaper option. you might reap good amounts of profit in both the matter. Invest your well-merited money in building your business in Delhi NCR & lead a happy existence!
There are convincing reasons behind the blossoming of digital marketing in Delhi NCR, be it a non-real matter for many people. But the reality is that doing business without digital marketing may not be a realty anymore. It may prove a big move towards benefits and profits for people planning to invest in their marketing in their business.